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The engaging power of 360° Immersive Experiences
8 Oct 2024 by Jeremy Sweetman
In today’s fast-paced and fragmented world, businesses face a growing challenge to effectively engaging their internal and external audiences. Traditi…
Lessons in innovation
18 Jan 2024 by Steven Giannoulis
We established the Mīharo innovation lab in late 2021 as a vehicle to grow our creative thinking, keep learning and developing as individuals and as a…
Embarking on the AI design journey
26 Apr 2023 by Steven Giannoulis
I’ve been following the rise of AI like a kid with a new toy, excited to play. I’ve been ‘writing’ stories through ChatGPT and ‘designing’ composite i…
A spatial story
9 Nov 2021 by Jeremy Sweetman
With the launch of the Insight Creative innovation lab – Mīharo – came our first challenge. As the title of the blog suggests, our first solution was…
A solutions drought?
20 Oct 2021 by Jeremy Sweetman
It’s easy to underestimate the value of water. Its availability seems endless, despite the odd inconvenience of summer water restrictions and the qual…
The start of something wonderful
19 Oct 2021 by Mike Tisdall
This week Insight Creative launched Mīharo, our new innovation lab. We caught up with Jeremy Sweetman, Insight’s Director of Digital Experiences, who…
Making AR real for clients
28 May 2019 by Steven Giannoulis
Like many design agencies we’ve spent many years working across both print and digital mediums. They each have their own strengths and weaknesses and…
The future of learning
13 Nov 2018 by Jeremy Sweetman
On a recent visit to Melbourne, I was privileged enough to visit Wooranna Park Primary in Dandenong. Privileged!? A visit to a primary school isn’t ty…
Taming the HiPPO
6 Nov 2018 by Steven Giannoulis
OK, so I’ve put on a bit of weight lately but I still took exception to the recent description of me as a Hippo. Turns out they were right – I have be…
Shifting creative conventions
4 Sep 2018 by Brian Slade
Christmas day early 1970s, I opened a bag of Lego blocks. Just blocks, no people, characters or wheels. One of my favourite ‘toys’, I loved creating h…
Tribe Behaviour
16 Jul 2018 by Steven Giannoulis
Spark has announced it's adopting an agile way of working across its business. I applaud them for so tangibly demonstrating their commitment to b…
Innovation All-sorts
9 Jul 2018 by Steven Giannoulis
We’re on a mission to be more innovative in our work and that means pushing ourselves to think differently and go further with our ideas and our solut…